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Cookie Policy

Reading time: 2 Minutes

The cookie policy provides information about the use of cookies on the website.

Content on this page

  • 1. What are cookies?
  • 2. Acceptance of the use of cookies
  • 3.1 Required cookies
  • 3.2 Performance cookies
  • 3.3 Marketing cookies
  • 4. Management and deletion of cookies

1. What are cookies?

Cookies are the text files that are saved by a browser on the end device to store certain information. The next time the website is accessed by using the same end device and browser, the information stored in cookies will be either sent back to our website ("First Party Cookie") or to another website to which the cookie belongs ("Third Party Cookie").

Through the stored and returned information, the respective website recognizes that it has already been accessed and visited with the browser of the end device. Only the cookie itself is identified on the end device. Further storage of personal data takes place only after express acceptance.

2. Acceptance of the use of cookies

Cookies that are not absolutely necessary to provide services on our website are only used after consent has been given. These types of cookies are only used after clicking on the "Accept Cookies" button.

3. Types of cookies

Depending on the purpose and function, we divide cookies into the following categories:

3.1 Required cookies
3.2 Performance cookies
3.3 Marketing cookies

3.1 Required cookies

Required cookies support functions without which the website cannot be used as intended. These cookies are used exclusively by the website. Therefore, they are so-called first-party cookies. This means that all information stored in the cookies is returned to the website.

Required cookies are used, for example, to ensure that a logged-in user remains logged in when accessing various pages on the website and does not have to re-enter the login data each time a new page is showing up.

The use of the required cookies on our website is possible without consent because of a legitimate interest in offering a technically flawless website (Art. 6, Para 1, lit. f GDPR). For this reason, absolutely required cookies cannot be deactivated or activated. However, there is the general option of deactivating cookies in the browser (see point 4). We process the required cookies for the duration listed in the list below.

The following required cookies are used on our website:

Name: acceptCookies
Description: Those cookies store fact that the use of cookies was accepted or rejected.
Duration: 1 year from the consent

3.2 Performance cookies

Performance cookies are used on the website. Performance cookies collect information about how the website is used to continuously improve it. These cookies count whether and which sub-pages of the website were visited and what content the users were interested in. Specifically, the number of hits on a page, the number of pages accessed, the time spent on our website, the order of visited pages, searched terms, the country, and region, as well as the number of mobile devices, what access our websites.

Below there are listed the performance cookies used on the website:

Name: _ga
Description: Google Analytics, to identify returning visitors.
Duration: 2 years

Further information - the terms of use and data protection of Google Analytics - can be found at https://www.google.com/intl/en/policies/

3.3 Marketing cookies

Marketing cookies are used on the website. Marketing cookies come from external advertising platforms (third party cookies) and are used to collect information about the pages visited by the user in order to deliver to the user the target group-oriented advertising. We process marketing cookies for the specified duration.

List of marketing cookies:

Name: C
Description: Identifies whether the browser accepts cookies, 1 = cookies are accepted. 3 = opt-out.
Duration: with a value of 1: 60 days, with a value of 3: 3650 days

Name: TPC
Description: Identifies whether the user accepts third party cookies.
Duration: 14 days

Name: GCM
Description: Identifies whether the partner's cookie compliance needs to be checked again
Duration: 1 day

Name: CM
Description: Identifies whether the partner's cookie compliance needs to be checked again (set by AdServing).
Duration: 1 day

Name: CM14
Description: Indicates whether the partner's cookie compliance needs to be checked again (set by cookie matching).
Duration: 14 days

Name: token
Description: Security token for the opt-out functionality
Duration: session

Name: otsid
Description: Advertiser specific opt-out
Duration: 3650 days

Name: uid
Description: Adform.net cookie, which is used for marketing and advertising purposes.
Duration: 2 years

Name: cid
Description: Cookie ID (inherited) - like uid
Duration: 60 days

Name: adtrc
Description: Indicates whether browser information has been collected.
Duration: 7 days

Name: SR<RotatorID>
Description: Sequential rotation information - Contains total impressions, daily impressions, total clicks, daily clicks, and last impression date.
Duration: 1 day

Name: CT<TrackingSetupID>
Description: Identifies membership of the last click for a third-party pixel on the advertiser's pages.
Duration: 1 hour

Name: EBFCD<BannerID>
Description: Identifies the daily frequency limit for banners.
Duration: 7 days

Name: EBFC<BannerID>
Description: Identifies the overall frequency limit for banners.
Duration: 7 days

Name: CFFC<TagID>
Description: Compound banner frequency limit
Duration: 7 days

Name: DigiTrust.v1.identity
Description: User’s ID of DigiTru.st, an independent industry association.
Duration: 7 days

If you do not want to accept the corresponding data collection, you can reject it in the following link and deactivate the data collection: https://site.adform.com/privacy-policy-opt-out/

4. Management and deletion of cookies

In general, the user can configure the Internet browser so that cookies are not saved on the end device or that the user is asked each time whether he/she agrees to the settings of cookies. Once the cookies are set, they can also be deleted at any time. How all this works in detail can be found in the help function of the browser. Please note that a general deactivation of cookies may lead to functional restrictions on the website.

February 2020

Cookie settings
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What are cookies?
Cookies are small text files with information stored on your computer’s browser. With this information, our website recognizes that you have visited it before. We use it to prepare the information accordingly. Your personal data will not be saved. Further information: Cookie policy |Imprint |Data privacy statement |
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Required cookies
Cookies control functions without which you cannot fully use our website. Cookies are only used by us (own cookies). As a result, this information is only used and processed by our website. For example, when you register, you do not have to log in again every time.
Performance cookies
Our performance cookies collect information about how our website is used. These cookies help us, for example, to determine whether and which sub-pages of our website are visited and what content the users are interested in. We primarily record the number of visits and their duration.
Marketing cookies
Marketing cookies come from third-party (advertising companies) and are used to collect information about the websites visited by the user in order to create targeted advertising for the visitor. In this context, we do not process any personal data without your agreement in accordance with Art. 6, para. 1, lit. a GDPR.
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